It’s impossible to talk about French fashion without mentioning Paco Rabanne. Julien Dossena took the artistic reins at the ionic brand in 2013, building upon its artisanal heritage to exude urban ease and progressive femininity. Beloved by Sophie Turner, Jennifer Lopez and Emily Ratajkowski, Dossena’s handcrafted details undeniably set his collections apart season after season.

LAUNCHED
1966

FUN FACT
Dossena established his own ready-to-wear label, Atto, in 2012 before his appointment as Artistic Director of Paco Rabanne.

MUST-RENT
A western-inspired midi dress that’s reimagined with rosy blooms and fun polka-dots.

Atlein’s Antonin Tron has taken the fashion industry by storm with his elegant yet unrestrictive aesthetic, no doubt inspired by his days at Givenchy and Balenciaga. Committed to sustainable creation, Tron’s designs aim to minimize environmental impact by adopting a series of eco-friendly manufacturing solutions, including upcycling and the use of natural and recycled materials.

LAUNCHED
2016

FUN FACT
A dedicated surfer, Tron designs with a focus on the body, its energy and movement. The name ATLEIN is homage to the Atlantic Ocean and the natural world.

MUST-RENT
A transitional sheath dress with ultra-flattering ruching and a punchy floral print.

Guillaume Henry, Patou's Artistic Director, ushers in a refreshing new chapter in the history of the iconic brand founded by Jean Patou in the early 1900s. Henry – whose resume includes impressive stints at Givenchy, Carven and Nina Ricci – is known for designing feminine ready-to-wear collections that are inspired by couture. According to Henry, Patou clothing should be (as it has always been) easy to wear, hard to forget.

LAUNCHED
1914

FUN FACT
Like Jean Patou, Henry's design philosophy can be defined in four words: elegance, beauty, fine arts and fantasy.

MUST-RENT
A sleek safari jacket with glamorous gold hardware that will elevate any WFH outfit.