The future of fashion must prioritize access over excess

The future of fashion must prioritize access over excess


For too long fashion has thrived on excess.
Rent the Runway was founded to — and continues to —
disrupt the industry’s pollutive and exclusive norms
via shared access.

RTR’s Impact Strategy tackles pressing environmental and
social issues facing our industry that we are uniquely
equipped to address:


For too long fashion has thrived on excess. Rent the Runway was founded to — and continues to — disrupt the industry’s pollutive and exclusive norms 
via shared access.

RTR’s Impact Strategy tackles pressing environmental and social issues facing our industry that we are uniquely equipped to address:

  • Displace New Production
    Displace New Production

    Displacing the need for new
    production of at least half a million
    garments through the next five years.
    Displacing the need for new
    production of at least half a million
    garments through the next five years.
  • Minimize Waste
    Minimize Waste

    Diverting 90% of waste from landfill
    for our warehouse operations, which
    means continuing to divert nearly
    100% of unusable clothing from
    landfill.
    Diverting 90% of waste from landfill
    for our warehouse operations, which
    means continuing to divert nearly
    100% of unusable clothing from
    landfill.
  • Offset Carbon Emissions
    Offset Carbon Emissions

    Offsetting 100% of carbon emissions
    from shipments to and from customers
    starting in fiscal year 2022.
    Offsetting 100% of carbon emissions
    from shipments to and from customers
    starting in fiscal year 2022.

Additional Priorities
We feel it’s our responsibility to ensure we’re doing the foundational work, too:

Additional Priorities
We feel it’s our responsibility to ensure we’re doing the foundational work, too:

  • Achieve Net Zero Emissions
    Achieve Net Zero Emissions

    Reducing carbon emissions so that we operate with net zero emissions by 2024.
    Reducing carbon emissions so that we operate with net zero emissions by 2024.
  • Ensure Diversity of Our Workforce
    Ensure Diversity of Our Workforce

    Ensuring our workforce is diverse and reflects the broader population.
    Ensuring our workforce is diverse and reflects the broader population.
  • Support Diversity in Fashion
    Support Diversity in Fashion

    Using our platform to support and
    amplify diversity in fashion.
    Using our platform to support and
    amplify diversity in fashion.

We’re committed to being transparent about our progress
and plan to report against our goals in our annual report
beginning in 2023.

We’re committed to being transparent about our progress and plan to report against our goals in our annual report beginning in 2023.

Highlights of Our Work to Date

Highlights of Our Work to Date

  • 24% less water, 6% less energy, and 3% less emissions on average, per garment, when renting through our platform versus purchasing new. Refer to the Resources below to learn more.
    24% less water, 6% less energy, and 3% less emissions on average, per garment, when renting through our platform versus purchasing new. Refer to the Resources below to learn more.
  • Production of 1.3 million estimated new garments displaced through our rental model in the past decade. Refer to Resources the below to learn more.
    Production of 1.3 million estimated new garments displaced through our rental model in the past decade. Refer to Resources the below to learn more.
  • 4.1 million garment repairs performed as of June 2021.
    4.1 million garment repairs performed as of June 2021.

  • 1.1 million decommissioned rental product diverted from landfill via resale, donation or recycling as of June 2021.
    1.1 million decommissioned rental product diverted from landfill via resale, donation or recycling as of June 2021.
  • 45% of our U.S. Senior Leadership identifies as a racial and ethnic minority as of June 2021. Refer to Resources below to learn more.
    45% of our U.S. Senior Leadership identifies as a racial and ethnic minority as of June 2021. Refer to Resources below to learn more.
  • 100% of carbon emissions offset on shipments to and from customers starting in fiscal year 2022. Refer to the Resources below to learn more.
    100% of carbon emissions offset on shipments to and from customers starting in fiscal year 2022. Refer to the Resources below to learn more.

Our Impact Strategy Ambitions

Our Impact Strategy Ambitions

What we aim to achieve as a business.
What we aim to achieve as a business.

Harness the power of our business model to set the standard for sustainable fashion.

Harness the power of our business model to set the standard for sustainable fashion.

Cultivate a culture and community where all people are inspired, empowered, 
and thrive.

Cultivate a culture and community where all people are inspired, empowered, 
and thrive.



Our Priorities & Goals

Our Priorities & Goals

Need more information?

Need more information?